Metadata Settings Guide
Metadata Settings lets you control how titles, descriptions, and keywords are generated, which language they are written in, how your content is analyzed, and which platforms your metadata is prepared for.
By Stocktag Editorial Team•Last reviewed
General Settings
7 settings1. Start Processing Automatically
Automatically starts metadata generation as soon as files are uploaded.
When enabled, uploaded files are sent directly for processing without waiting for you to start the task manually. When disabled, you can review your files first and start processing when you are ready.
This is especially useful for large batches of similar content. It does not affect metadata quality or content; it only controls the workflow.
2. Metadata Language
Determines the language used for titles, descriptions, and keywords.
The selected language is not treated as a simple translation target. Metadata is generated using natural wording, terminology, and grammar appropriate to that language whenever possible.
If you are preparing content for a specific country, market, or audience, you can select the language that best matches your target.
Platform-specific metadata created for Getty Images and iStock is generated in English.
3. Content Usage — Commercial / Editorial
Determines whether metadata is prepared according to commercial or editorial usage rules.
When Commercial is selected, the system avoids unnecessary use of brand names, company names, product names, event names, and other protected proper names. Where appropriate, more general descriptions suitable for commercial use are preferred.
When Editorial is selected, brand names, organizations, products, or events that are clearly visible and can be reliably identified may be described in a neutral way.
Commercial is usually the better choice for advertising, design, social media, creative projects, and general stock use. Editorial may be more appropriate for images documenting real events, branded environments, public events, or newsworthy content.
The system avoids guessing people, dates, locations, or events that cannot be reliably identified from the image.
4. Automatic Translation
Creates an additional version of your metadata in a second language.
Metadata is first generated in the main language selected under Metadata Language. The title, description, and keywords are then translated into the target language you choose.
This is useful if you prepare the same content for multiple markets or want to review your metadata in more than one language.
Automatic Translation does not change your primary metadata language. It creates an additional translated version.
5. Translation Target Language
Determines which second language is used when Automatic Translation is enabled.
For example, if your Metadata Language is English and your Translation Target Language is German, the main metadata will be generated in English and an additional German version will also be created.
This option is only used when Automatic Translation is enabled.
6. PNG Mode
Tells the system to evaluate the content as a transparent PNG, clipart asset, or standalone design element.
When enabled, the system may include useful PNG-related characteristics such as transparent background, isolated object, clipart, or similar terms when the image actually supports them.
This mode is recommended for transparent objects, decorative elements, sticker-style designs, clipart, and standalone PNG products.
PNG Mode does not make an image transparent. Metadata is generated only from properties that are actually supported by the image.
PNG Mode and Vector Mode cannot be enabled at the same time.
7. Vector Mode
Tells the system that the uploaded image represents a vector product.
This is especially useful when you upload a JPG or PNG preview for an EPS or SVG design. When appropriate, terms such as vector, illustration, or graphic can be considered during metadata generation.
This setting does not convert a raster file into a vector file. It only changes how the content is interpreted for metadata generation.
SVG and EPS files are already recognized as vector content when uploaded directly.
Title Settings
5 settings8. Title Length — Smart
Automatically determines the most appropriate title length based on how much information the content needs.
A simple object may receive a short and direct title, while a more complex scene may receive a more descriptive title that includes the subject, action, or context.
This is the most flexible option when processing content with different levels of complexity.
Smart mode aims to describe the image naturally without making titles unnecessarily long.
9. Title Length — Custom
Lets you define your preferred minimum and maximum title length.
The selected range is used as a target during title generation. The system tries to create a natural title within that range while preserving the main subject and important context.
Use this option if you want consistent title lengths for a particular stock platform, marketplace, or workflow.
If you use a Title Prefix or Title Suffix, they may increase the final title length.
10. Capitalize Title Words
Formats titles using a more structured Title Case style.
This can be useful for digital marketplaces and product listings where you prefer a more prominent or polished title appearance.
Unnecessary capitalization is avoided where it would not fit the language. This setting has no effect in languages that do not use uppercase and lowercase letter forms.
11. Title Prefix
Adds a fixed phrase to the beginning of generated titles.
For example, you can use this if you want every title in a collection to begin with the same collection name, product type, or naming convention.
The prefix is added after the main title is generated, so long prefixes may increase the final title length.
12. Title Suffix
Adds a fixed phrase to the end of generated titles.
You can use this for file types, product categories, collection information, or any other standard phrase you want to include at the end of every title.
The suffix is also added after the main title is generated, so it may increase the final title length.
Description Settings
2 settings13. Description Length — Smart
Automatically determines description length based on how much information the image actually needs.
Instead of simply repeating the title using different words, the system tries to add useful context. Simple content may receive a shorter description, while more detailed scenes may receive a more descriptive one.
This is recommended when you work with many different types of content and levels of complexity.
14. Description Length — Custom
Lets you define your preferred minimum and maximum description length.
The selected range is used as a target during generation. The system tries to describe the image clearly without adding unnecessary filler just to reach a word count.
Use this option when a platform, client, or workflow requires more consistent description lengths.
Keyword Settings
5 settings15. Keyword Amount — Smart
Selects strong and relevant search terms without forcing the system to reach a fixed number of keywords.
The system considers different search dimensions such as subject, objects, actions, environment, intended use, style, mood, and visual characteristics.
A simple image may receive fewer keywords, while a richer and more detailed scene may receive more.
Choose this option if keyword quality and relevance are more important to you than reaching a specific number.
16. Keyword Count
Sets the target number of keywords to generate for each file.
You can choose between 5 and 50 keywords. The system aims to produce a relevant set of strong search terms that match the image and avoid unnecessary repetition.
Use this option if you want more consistent keyword density across your files or if a specific platform requires a particular target.
17. Keyword Type — Single Words / Mixed
Determines whether your keyword list should contain only single-word terms or also include natural multi-word search phrases.
With Single Words, the system prioritizes individual terms such as business, office, or technology.
With Mixed, it can also include meaningful search phrases such as remote work, transparent background, or home office.
For most general stock content, Mixed can provide more natural and broader search coverage.
Some platforms may use controlled vocabulary terms that contain multiple words regardless of this preference.
18. Custom Keywords
Lets you add your own keywords that you want the system to consider during metadata generation.
Use this when you want a specific theme, use case, product type, or search term to be included in the keyword strategy.
Custom keywords are evaluated together with the actual visual content. Unrelated terms are not forced into the metadata simply because they were entered here.
19. Avoid Special Characters
Prevents unnecessary special characters that may cause compatibility issues on stock platforms.
When enabled, problematic symbols are cleaned from titles, descriptions, and keywords so the metadata remains simpler and more platform-friendly.
If you use the same metadata across multiple stock platforms, keeping this option enabled is generally recommended.
Characters that are naturally required for correct spelling or wording are preserved whenever possible.
Content Guidance
5 settings20. Custom Instructions
Lets you provide additional instructions for metadata generation.
For example, you can ask the system to emphasize a particular use case, avoid certain concepts, or prioritize a specific way of describing the content.
Example uses:
- “Emphasize wedding invitation use.”
- “Do not use the word background.”
- “Prioritize a minimal interior design context.”
Custom Instructions do not override the actual visual content. An object or property that is not visible in the image will not be added to the metadata simply because it appears in your instruction.
21. Human Ethnic Appearance
Allows you to provide additional visual demographic context for people shown in the image.
This can be useful for stock photography where demographic search terms are relevant.
The setting is only meaningful when people are actually visible in the image. The selected appearance is not used to infer nationality, religion, culture, or other personal characteristics.
If you are unsure, using the Do Not Specify option is recommended.
22. Blocked Words
Lets you define words or phrases that should not appear in your metadata.
The specified terms are excluded from titles, descriptions, and keywords.
This can be useful for brand safety, client requirements, internal metadata standards, or projects where certain words need to be avoided.
You can enter multiple words or phrases separated by commas, semicolons, or line breaks.
23. Use Filename as AI Context
Allows meaningful information from the filename to be used as additional context during image analysis.
For example:
red-rose-bouquet.jpg
can provide useful supporting information about the subject.
Names such as IMG_5842.jpg, random codes, or automatically generated camera filenames are not treated as meaningful context.
If the filename conflicts with the actual image, the visual content always takes priority.
24. Detect Art Styles
Performs a more detailed analysis of recognizable art styles, techniques, and visual approaches in illustrations and designs.
When clearly supported by the image, relevant style terms such as naive, folk art, halftone, collage, linocut, or hand drawn may be included.
This is especially useful for illustrations, clipart, patterns, graphic design, and digital products where visual style strongly affects search intent and purchase decisions.
Basic content classification still takes place when this option is disabled. Enabling it gives additional priority to identifying specific styles and techniques.
Analysis & Safety
3 settings25. Analysis Level — Fast / Standard / Deep
Determines how deeply the AI analyzes your content.
Fast A quick, lower-cost analysis designed for simple content, single objects, and large batch processing. It typically uses around 1 credit.
Standard Provides a more detailed analysis and is a balanced choice for most photos, designs, and moderately complex content. It typically uses around 2 credits.
Deep Provides a more comprehensive analysis for multi-element, detailed, conceptual, or harder-to-interpret scenes. It typically uses around 4 credits.
A higher analysis level does not automatically produce better results for every simple image. Choosing the level that matches the complexity of your content is usually more efficient.
Credit usage for video may vary depending on video length.
26. Dual-Layer Rights Verification
Adds an extra review layer for potential brand, logo, and protected visual identity risks in Commercial content.
When enabled, the image and generated metadata go through an additional verification process.
This is especially useful for commercial content that may contain products, stores, packaging, vehicles, technology products, or other elements where brand visibility may be a concern.
It uses an additional 2 credits per file.
This feature does not provide legal clearance or guarantee usage rights. It is an additional risk-detection layer intended to help identify potential issues.
27. Create JPG for EPS
Creates a JPG preview alongside your EPS file when possible.
If a suitable preview image is available, the EPS and JPG can be exported together using the same metadata.
This is useful if you deliver EPS products with JPG previews to stock platforms or clients.
This setting does not affect title, description, or keyword generation.
Metadata Setting Presets
2 settings28. Metadata Settings Preset
Lets you apply a complete group of metadata settings with a single selection instead of configuring each setting manually.
Default Applies balanced settings suitable for general stock use.
Getty/iStock Focused Focuses metadata generation on Getty Images and iStock requirements.
Multi-Market + Getty Creates general stock metadata while also preparing a separate optimized version for Getty/iStock.
Selecting a preset automatically updates the relevant settings. Metadata that has already been generated is not changed.
29. Save, Update, and Delete Custom Presets
Lets you save your own combinations of metadata settings as reusable presets.
For example, you can create separate presets for:
- Adobe Stock photos
- Creative Fabrica vectors
- PNG clipart
- Getty/iStock content
Instead of configuring the same options again each time, you can simply select the saved preset.
You can create, update, duplicate, or delete presets as needed.
Guided Setup
3 settings30. Target Platforms
Lets you choose where you plan to use your content so the relevant basic settings can be configured automatically.
You can select one or more supported platforms such as Adobe Stock, Shutterstock, Getty Images, iStock, Freepik, Vecteezy, Creative Fabrica, and Design Bundles.
The system enables the appropriate export options and, where applicable, platform-specific metadata features based on your selections.
This is a convenient way to get started if you do not want to configure every metadata setting manually.
31. Content Type
Automatically prepares relevant analysis settings based on the type of files you are processing.
Available options may include photo, vector, transparent PNG, video, and mixed content.
For example:
- Selecting Vector can enable Vector Mode.
- Selecting Transparent PNG can enable PNG Mode.
- Design-focused content can enable more advanced style detection.
This option does not change your file format. It changes how the content is analyzed for metadata generation.
32. Optimization Level
Lets you quickly choose how concise, balanced, or broad your metadata should be.
Precise Creates shorter, more selective metadata focused on the most important concepts.
Balanced Provides a balance between detail, readability, and search coverage. Suitable for general use.
Discovery Explores a broader range of relevant search intent, context, and supporting concepts.
Use this option if you want a quick optimization choice without manually adjusting title length, description length, and keyword settings.
Export Platforms
17 settings33. Default Metadata
Creates a general-purpose metadata CSV.
It includes core fields such as filename, title, description, and keywords.
Use this option if you do not need a specific platform format, want to keep a metadata archive, or need a general CSV for your own workflow.
34. Adobe Stock
Creates a CSV file formatted for Adobe Stock uploads.
Filename, title, keywords, and Adobe category information are placed into the appropriate columns.
This allows you to prepare metadata for bulk Adobe Stock uploads instead of entering the information manually for each file.
35. Shutterstock
Creates a Shutterstock-compatible CSV and prepares category information.
In addition to the title, description, and keywords, the system can determine an appropriate Shutterstock category for the image.
This is useful if you regularly upload content to Shutterstock and want category preparation included in the metadata workflow.
36. Creative Fabrica
Prepares metadata suitable for digital product listings on Creative Fabrica.
For Commercial content, dedicated product titles and tags better suited to Creative Fabrica listings can be generated.
It is particularly useful for:
- SVG files
- Clipart
- Illustrations
- Fonts
- PNG files
- Graphic sets
- Digital design products
If you sell products on Creative Fabrica, enabling this option is recommended.
37. Design Bundles
Prepares platform-appropriate metadata for Design Bundles product listings.
Product titles, descriptions, and a more selective set of strong search tags can be generated for the platform.
This is especially useful for SVGs, clipart, graphic sets, and other digital design products published on Design Bundles.
38. Canva
Creates a simple metadata CSV that can be used with Canva workflows.
Filename, title, description, and keyword information are placed into suitable columns.
Use this option if you need metadata prepared for Canva uploads or a Canva-compatible metadata table.
39. Vecteezy
Creates a CSV formatted for Vecteezy uploads.
Filename, title, description, keywords, and license information are placed into the appropriate columns.
For vector workflows, filenames may also be adjusted to match the file structure expected by the platform.
40. Vecteezy License — Free / Pro
Determines the license level written into your Vecteezy export.
You can choose between Free and Pro.
This setting only affects the license information in the Vecteezy export. It does not change title, description, or keyword generation.
41. Alamy
Creates a metadata CSV suitable for Alamy uploads.
Filename, title, description, and keywords are placed into columns that can be used for the Alamy workflow.
This allows you to prepare metadata for bulk Alamy uploads.
42. Depositphotos
Creates a CSV formatted for Depositphotos uploads.
Filename, title, description, keywords, category, and content usage information are placed into the appropriate columns.
This lets you prepare a platform-compatible metadata file for bulk Depositphotos submissions.
43. Dreamstime
Creates a more detailed CSV based on Dreamstime’s upload structure.
Along with core metadata fields such as title, description, category, and keywords, the file may include additional fields used by Dreamstime.
Release information or other administrative details that cannot be reliably determined from the content are not guessed and can be completed manually when needed.
44. Freepik
Creates a CSV formatted for Freepik uploads.
Filename, title, and keywords are prepared in a table structure suitable for Freepik.
This can make bulk upload workflows faster for users who regularly submit content to Freepik.
45. Getty Images
Prepares platform-specific metadata for Getty Images ESP.
Getty metadata is generated in English and places additional emphasis on strong, controlled search concepts suitable for the Getty/iStock search system.
When Getty Images is used alongside standard stock platforms, a separate Getty-optimized metadata version can be generated in addition to the general metadata.
This additional platform metadata process may use 1 extra credit per file.
If you regularly submit content to Getty Images, enabling this option is recommended.
46. iStock
Prepares metadata and CSV output compatible with the Getty ESP workflow used by iStock.
Because Getty Images and iStock share the same platform metadata infrastructure, common metadata can be reused efficiently when both platforms are selected.
When a separate Getty/iStock optimization is required alongside general metadata, an additional platform process may run and use extra credits.
47. Pond5
Creates a CSV suitable for Pond5 uploads.
Filename, title, description, keywords, and content usage information are placed into the relevant columns.
This option is particularly useful for video and stock media contributors who upload content to Pond5 in bulk.
48. Motion Elements
Creates a CSV based on Motion Elements’ more extensive upload structure.
In addition to title, description, and keywords, the file can include fields such as price, animation, alpha, framing, speed, loop, license, and other platform-specific data.
Information that cannot be reliably determined from the file or visual content is not guessed and can be completed after export when necessary.
49. 123RF
Creates a CSV suitable for 123RF bulk uploads.
Filename, description, keywords, and available country information are placed into the appropriate platform columns.
If reliable country information is not available, the system does not guess it.
CSV Customization
6 settings50. Custom CSV
Lets you create a fully customized CSV based on your own requirements.
Use this option when you need a particular column structure for a marketplace, client, software system, or internal workflow that is not covered by the supported stock platform presets.
For example, you could create:
Filename | Title | Keywords | License
Custom CSV only changes how your data is exported. It does not change how the metadata itself is analyzed or generated.
51. Platform CSV Preset Editor
Lets you customize the export structure of built-in platform CSV files.
You can change:
- CSV filename
- Column names
- Column order
- Data sources used by each column
- CSV delimiter
- Added or removed columns
This is useful if a platform changes its upload format or if your own workflow requires a different table structure.
Restore Defaults returns the selected platform to StockTag’s standard CSV configuration.
52. CSV Column Source — Field / Literal
Determines what information should be written into each CSV column.
With Field, the column is populated using one of the available metadata fields.
For example:
- Filename
- Title
- Description
- Keywords
- Category
- Platform-specific title
- Editorial information
- Media type
With Literal, the same fixed value is written to every row.
For example, if every row needs to contain Commercial License, you can define that as a Literal value.
This setting changes how information is placed into the CSV. It does not change how the metadata itself is generated.
53. Custom CSV Templates
Lets you save your own CSV structures as reusable templates.
You can create a new template, duplicate an existing one, update it, or delete it.
For example, you might create separate templates such as:
- Client A CSV
- Client B CSV
- My Archive Format
- Marketplace Upload
A valid template must be selected before using Custom CSV export.
54. Quick Platform Selections — Core / All / Clear
Lets you manage multiple platform selections without enabling or disabling them one by one.
Core Quickly selects the most commonly used core platforms.
All Enables all supported platforms.
Clear Clears all platform selections.
Some platforms mainly create CSV exports, while others such as Getty/iStock may also trigger additional platform-specific metadata generation. When selecting all platforms, it is a good idea to review any additional processing or credit usage that may be enabled.
55. Platform Search and Active / All Platforms
Helps you navigate a long list of supported platforms more easily.
Use the Search field to quickly find a specific platform.
Active displays only the platforms that are currently enabled.
All Platforms shows every supported platform.
These controls only change what is displayed on the settings screen. They do not directly affect metadata generation or CSV content.
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